We partnered with Singtel to design and produce a one-of-a-kind plush toy collection celebrating local culture. As part of their promotional campaign, Singtel introduced the Merlion Plushie Blind Box — a fun, nostalgic twist on Singapore’s most iconic symbol. 

Each blind box featured one of five uniquely themed Merlion designs: Chilli Crab, Orchid, Durian, Curry Puff, and a hidden Kaya Toast edition. These plushies reimagined classic Singaporean elements in a playful, collectible format, offering a fresh alternative to the usual souvenirs.